I look for the opportunity before the solution exists.

From San Francisco to Boston and now Portsmouth.

I spent more than a decade in complex B2B sales and technology at growth companies like Square, Samsara and Lattice, sitting across from businesses as they decided whether to buy. I watched where systems disconnected, where customer needs got lost internally, and where companies jumped to solutions before fully understanding the opportunity.

Now I use that here at home, helping Seacoast owners get more out of what they've already built.

That vantage point made one thing consistently clear: the stated problem was rarely the full picture. The more interesting opportunity was usually sitting between the pieces.

Years in sales taught me that the thing a company asks to buy and the thing the business actually needs are often two different things.

Smithline grew from that realization. My strongest commercial skill was never simply selling an existing solution; it was seeing what should exist first.